Tools for planning video ads
Small tools for the work before the first render: what to say, what it will cost and what the terms in your ad account mean. None of them needs an account.
- Scripts
Ad script generator
Paste a product page and get three video ad scripts by email: problem and solution, social proof and transformation.
Open - Budget
UGC cost calculator
Choose how many videos, how long and which quality, and see the credits, the plan that fits and the cost per video.
Open - Reference
Video ad glossary
Plain definitions of hook rate, hold rate, safe zones, UGC, lip-sync, image to video and the rest of the jargon.
Open
Keep exploring
Hooks, scripts and briefs
What to say in the first three seconds and how to brief it.