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Product videos (single image)

Single image mode films your product on its own. The camera moves, the light shifts and the product becomes a small film. Nobody appears on screen, so all the attention stays on the product.

When to use it

  • Product pages and collection pages.
  • Retargeting people who already know you.
  • Premium products where a slow close-up says more than words.

How to brief it

Describe what happens, not just what it looks like:

  • The camera move. "Slow push-in along the stitching", "orbit halfway around the bottle".
  • The light. "Morning light moves across the label."
  • One action. "The lid clicks shut", "a drop runs down the glass".
  • The sound. Music, room sound, or a voice-over if you want one.

Write with AI writes all of this for you from the photo.

Tips

  • Higher resolution is worth it for close-ups. 1080p and 1080p SR are available on Seedance 2.0.
  • Tell the model not to show sides of the product that aren't in the photo. The AI brief does this automatically.
  • Need two photos? Use Transition. More than two? Use Reference.

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